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Email Marketing Campaign Success Tips
Please enjoy the blog posts about our long adventure in email marketing. Or, just book an appointment and start your own journey.
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Mailchimp Pro Tips
Mailchimp pro tips are key to leveraging the power of the most popular all-in-one integrated marketing platform.
Category Spotlight
We’re celebrating over 20 years in business by giving you 20 useful email marketing and business tips and tricks. You can put these tips to work in your own email marketing today. Check them out below, and be sure to come back for more—we’re not done yet.
How Can You Improve Your Email Marketing Open Rates?
MOST people don’t even know what an open rate is. Your open rate is calculated using the number of people that download images.
How Do You Create an Effective Sales Funnel Using Email Marketing?
Business people talk about using sales funnels, but what are they and how do they work? Essentially, a sales funnel is a “processing” of people through your sales cycle.
How To Build an Email Marketing List
Without an email list it’s impossible to do email marketing which is still the number one most important marketing tool for most businesses.
Why Is Having an Email Marketing Strategy Important?
Why is it important to have an email marketing strategy? It's like a road map and it's telling you how to go, start with the destination.
Sharpen Your Saw: Email Marketing and Business Tips
Looking to hone your own skills? You’ve landed in the right spot. Find blog posts on everything from email marketing and business tips to life hacks and productivity. Search for a topic or choose a category below. Sharing useful tips is our jam—check back often for new articles.
Stop Time-Suck with Kaizen™
By Dara Gibbs | 20 February 2019
Kaizen is the concept of continuous ...
Duplicate Your Essentials
If there’s a place you travel to regularly, duplicate your toiletries and cosmetics to ...
We're thankful for every single one of you—from the clients who have been with us since the beginning ...
Here’s the scenario: the same sales pitch you’ve seen 5 times already (from the same company!) hits your inbox for ...
Whether you’re a large company or a small business, it pays to think about the return on investment (ROI) when ...
Sweating the Competition? 4 Steps to Stay Fresh
Innovation is key as a business owner—you have to keep your ...
Change is hard, but so is failing.
No matter your industry, getting staff to buy in on new ideas is critical. ...
1. Plan Ahead
Trade shows are a great place to meet a bunch of prospects at one time. They take a lot of planning ...
Client reviews are a powerful marketing tool. We know firsthand how awkward it can be to ask your clients to ...
In the current political climate, it's more important than ever that businesses take a clear leadership role in ...
There’s no doubt that the way of the world is digital. People shop, live stream their favorite shows, keep in ...
I was once told that a small business relies on the strength of its people, a medium business on the strength of ...
ZooMontana
We are proud to announce that ZooMontana has won $20,000 worth of full-service email marketing for the ...
The first step in any successful marketing plan isn’t how you’re going to market your message, but who you’re ...
You’ve been emailing your audience and now you’ve got a ton of data, but how do you know what it’s telling you? Or ...
There’s a reason email marketing is one of the top marketing tools for converting leads. Sure, social media can ...
When you first started your business, we’re willing to bet it’s because you were passionate about your vision, not ...
The best way to understand the dos-and-don’ts of email marketing is to take a look at your own inbox. Here are ...
How do you honestly feel about email marketing? For some, it’s a weapon of evil. For others, it’s an extremely ...
Social media pages for your business should be a strategic decision, not a jump aboard the bandwagon. When we ...
[Video] Founder and CEO Ken Mahar explains why firing your email marketing manager may be the way to finally get ...
Whether you're working for a large-scale digital marketing firm or a small business owner handling your own email ...
Average Isn’t Really Average—It’s Failing. Average conversion rates for ecommerce are between 2 and 6% (mileage ...
Last July, Canada's Anti Spam Legislation (CASL) came into effect, and it recently received another update in ...
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